YEAR
2013
FIELD
Brand identity
CLIENT
Personal project
“Carattere” is a project i made in 2013 that represent my own brand. It's a dynamic identity system based a single typeface with twelve different variables. Each variable is based on my work approach. In every version I usually start from 4 core keywords: method, creativity, music and culture.
Method as for design culture. There is a method in every step of process, from start to finish. Creativity as a mix of multidisciplinary inspirations, based on commistion of much field. Music as an inspiration full of rhythm and pauses. Culture as awareness of the design history, from Bauhaus and Futurism to modern movement.
“Carattere” is a project i made in 2013 that represent my own brand. It's a dynamic identity system based a single typeface with twelve different variables. Each variable is based on my work approach. In every version I usually start from 4 core keywords: method, creativity, music and culture.
Method as for design culture. There is a method in every step of process, from start to finish. Creativity as a mix of multidisciplinary inspirations, based on commistion of much field. Music as an inspiration full of rhythm and pauses. Culture as awareness of the design history, from Bauhaus and Futurism to modern movement.
“Carattere” is a project i made in 2013 that represent my own brand. It's a dynamic identity system based a single typeface with twelve different variables. Each variable is based on my work approach. In every version I usually start from 4 core keywords: method, creativity, music and culture.
Method as for design culture. There is a method in every step of process, from start to finish. Creativity as a mix of multidisciplinary inspirations, based on commistion of much field. Music as an inspiration full of rhythm and pauses. Culture as awareness of the design history, from Bauhaus and Futurism to modern movement.
“Carattere” is a project i made in 2013 that represent my own brand. It's a dynamic identity system based a single typeface with twelve different variables. Each variable is based on my work approach. In every version I usually start from 4 core keywords: method, creativity, music and culture.
Method as for design culture. There is a method in every step of process, from start to finish. Creativity as a mix of multidisciplinary inspirations, based on commistion of much field. Music as an inspiration full of rhythm and pauses. Culture as awareness of the design history, from Bauhaus and Futurism to modern movement.
Other projects
The Ninth for Design Flows2019 — UI Design
Ticino Turismo2017 — Brand Experience
Pulsee2018 — UX/UI Design
Paul & Shark2017 — UX/UI design
Castrignano in Puglia2017 — Type design
Mondadori Grazia2015 — UX/UI Design
Children icontype2013 — Iconography
Carattere2013 — Brand design
Luxury brand2016 — Brand & UX/UI design
Insurance company2016 — UX/UI design